Netzero
$1,750
Description
This report analyses the social media activities of the 20 largest global consumer goods corporates and their net zero messaging across Twitter, Facebook, Instagram and YouTube. Net zero-related posts are categorised into 6 issue areas based on the environmental GRI Standards:
- Emissions
- Materials
- Energy
- Waste
- Water & effluents
- Biodiversity
Providing comparable data and highlighting notable examples of posts for each corporate, we identify:
- Who is talking about net zero?
- How much are they talking about it?
- Which net zero issues are they focusing on?
- Which social media platforms are they using?
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Table of contents
Overview
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Executive Summary
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Insights
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